This is a very successful collaboration between de-construct and Molecular to create an engaging new home page experience for adidas. I worked on the initial concepting / storyboards and my old comrades at de-construct produced a very slick design. The challenge was to show adidas’ three distinct brand divisions together along with localised content and promotions.

This entry was posted on Monday, September 8th, 2008 at 1:28 pm and is filed under Isobar, Molecular, adidas, de-construct. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.